Not all ingredients are created equal.
Lettuce Tell You About Our Crispy Iceberg Lettuce
At A&W we are proud to serve crunchy, fresh iceberg lettuce grown with both our guests and the environment in mind. Our partners at Church Brothers Farms keep sustainability top-of-mind as efficiency and innovation lead to healthier crops and environmental benefits.
Soil quality is the backbone of farming; great soil means great lettuce. Church Brothers Farms rotate produce grown on their land to keep soil nutrients rich and diverse in quality. After a harvest, any lettuce heads that don’t meet the cut are turned back into the soil, enriching the ground for the next crop. Drip irrigation is also used to optimize lettuce growth and conserve water with any excess being recycled in processing and cooling facilities.
Church Brothers’ advanced Energy and Emission Management System also works to keep farming equipment clean and fuel efficient, saving 18,250 gallons of diesel each year; that is enough to power 25 homes annually. This system also reduces Greenhouse Gas emissions by 185 metric tonnes of CO2 per year!
The end results are perfectly plump lettuce heads that become the crrrunch behind our tasty burgers. Now you know that our lettuce has a green story too!
100% Canadian Tom-EH-toes
A&W is proud to serve French’s Ketchup, made with tomatoes sourced entirely from farms in Southwest Ontario.
Our tomatoes are grown by over a dozen local farmers, some 2nd, 3rd, or even 4th-generation. With their family experience and expertise, these farmers know how to make the most of their resources and ensure the highest yield per acre. Only the finest tomatoes are selected for use in French’s ketchup. Those that are damaged or not up to standard are turned into fertilizer, keeping the soil fertile and spurring the growth for next season’s crop.
Once picked, our tomatoes travel just a few kilometres (rather than across the country) to be made into everyone’s favourite condiment. This ensures peak freshness and reduces the need for fuel. These farm-fresh tomatoes give French’s Ketchup its bright colour, smooth texture, and amazingly fresh taste.
Whether you say tom-EH-to or tom-ah-to, our ketchup made with Canadian-grown tomatoes is delicious!
Chubby Chicken Sauce: Secret No More!
We are proud to use Hellmann’s REAL Mayonnaise in our delicious Chubby Chicken burgers. Like A&W, Hellmann’s believes in using real, simple ingredients like eggs, oil and vinegar. They partner with Canadian egg farmers in Ontario, and top quality canola farmers in Saskatchewan. Our mayo is prepared at a state-of-the-art facility in Ontario which uses Bullfrog Power – Canada’s 100% green energy provider. As part of the Unilever Sustainable Living Plan, Hellmann’s is on a mission to source 100% of their raw materials sustainably by 2020.
Meet our Taber Taters
A&W is proud to source our Russet Thick-Cut Fries from a partner that truly cares about its community and the environment. Our supplier, Lamb Weston, works with 30 local farmers in Taber, Alberta to produce fries made from high quality Russet Burbank potatoes. When we say local, we’re talking 85% of the potatoes being grown within 50km of the facility. Even the water used in the process is local – drawn from the Bow, Oldman, and St. Mary river systems in Alberta. Lamb Weston recognizes the need to make every drop count, so after water is used to clean the potatoes, it goes through a purification system to be reused to irrigate local crops. As an added bonus, the potato water contains beneficial nutrients which nourish crops and help maintain healthy soil. Each year, our supplier is able to decrease the total water drawn from the rivers by enough volume to fill 500 Olympic-sized swimming pools!
Lamb Weston is also dedicated to fostering environmental improvement through community service. Working with Alberta’s Adopt-A-Highway program, the team volunteers their time removing trash from the 3km stretch of highway outside their facility to keep the community beautiful and the environment clean.
A Toast to our new Roast
At A&W, we’ve made some big changes to enhance the breakfast experience at our restaurants. Like only serving eggs from hens fed a vegetarian diet without animal by-products, and using china plates and stainless steel cutlery. But what’s breakfast without a good cup of coffee?
We’ve partnered with Van Houtte® to bring you an organic, Fairtrade† coffee crafted exclusively for A&W. Our unique blend is grown according to sustainable practices without the use of chemical fertilizers or pesticides, and contributes to an improved quality of life for coffee producers. We’re proud to serve you not only a good cup of coffee, but a coffee that does good.
®Trade-mark of Keurig Canada Inc. used under licence.
†The FAIRTRADE Certification Mark is the intellectual property of Fairtrade International and is internationally registered as a trademark.
Making Big Moo-ves
At A&W, we’re proud to be the first and only national burger restaurant in Canada to serve beef raised without the use of hormones or steroids. We couldn’t do it without our partners; the ranchers dedicated to raising their cattle with care, while caring for the environment too. Like the Kotelko family of Spring Creek Ranch in Alberta who process their organic waste into fertilizer and green energy, generating enough power for more than 2500 homes! You can learn more about our ranchers, including the Meyer and Teys families, on our A&W Ingredients Guarantee website: http://awguarantee.ca/en/beef
We support the ongoing development of best practices and we want to share our learnings with the industry. That’s why we are members of the Canadian Roundtable for Sustainable Beef and the Global Roundtable for Sustainable Beef. We’re collaborating with other industry leaders to work towards a sustainable beef value chain that is environmentally sound, socially responsible and economically viable.
Setting a good eggs-ample.
Providing greener eggs for breakfast meals comes naturally to Burnbrae Farms. With an Energy and Environmental Awareness Program that emphasizes continuous improvements in the efficient use of resources and the reduction of waste to landfills, Burnbrae Farms is committed to reducing their environmental footprint. Several barns are outfitted with solar walls to heat incoming air for the winter months, while several others run on 100% green energy from Bullfrog Power. Also dedicated to preserving land and wildlife, Burnbrae Farms has planted over 2500 trees and designated 1100 acres of wood for wildlife habitat. A green breakfast never tasted so good!
Red tomatoes. Green story.
What do the sun, rain, and ladybugs have in common? They all play a part in growing our juicy tomatoes! Our tomato farmers take advantage of natural sunlight and use greenhouses with special screens to prevent heat loss at night, reducing energy consumption by 35%.They reduce the amount of water needed for their crops by collecting and recycling raindrops. The farms even have a natural system of pollination and pest management: bumblebees pollinate the plants and predator bugs (like ladybugs!) remove any harmful pests. Using greenhouses means we can grow 25 times more tomatoes than we could on traditional farm fields – all while conserving land, heat and water and allowing our tomatoes to ripen on the vine longer. Our farm partners are committed to efficiency and sustainability and we’re proud to serve their tomatoes on our burgers!
We’ve got onions that’ll make you smile.
Gills Onions—one of A&W’s key produce suppliers—have made a huge contribution to our long-term sustainability plan. They’re the first operation in the world to produce ultra-clean, renewable electricity from onion waste left behind from the fresh-cut process. Annually, they generate a massive 600 kilowatts—enough to supply 460 homes with power for an entire year. They know what it takes to produce the best-tasting onions for A&W’s classic onion rings, and they take responsibility for their environmental impact every step of the way.
To learn more, please visit www.gillsonions.com